The most important rule of advanced Niche Marketing
The Most Important Rule of Advanced Niche Marketing
- Your Takeaway – Niche marketing involves dozens of components
The most imporant rule of advanced niche marketing is realizing:
Your list and authority are your most important components.
In other words, go deep within your niche but broad within your marketing.
Smart niche marketers generally start off very deep – instead of building a site on soccer, they focus on a specific team first, or professional soccer, or soccer trivia, etc.
However, smart niche marketers also realize:
Visitors mean profit, but generally not on the first day.
This means that smart niche marketers will also:
- Invest in an autoresponder. This enables them to grow a list.
- Offer a free report/eclass. This gets visitors on their list
- Offer a newsletter. Ditto. We call ours 'alerts' instead, because we find current deals for niche marketing.
- Build an Amazon store. Smart niche marketers get the most results from the least amount of work. An Amazon niche store gives your visitors who are in the buying mood a great opportunity to spend their money as they want. Here's ours.
- Become a niche authority. People prefer to follow acknowledged leaders. Become the authority in your niche and your reputation will grow.
There are a number of tools advanced niche marketers should consider. We;re currently writing a brief white paper on that – you can reserve your own personal copy below.
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